In a recent conversation, Value Drivers podcast host Peter Ho sat down with TiiCKER founder and CEO Jeff Lambert to discuss TiiCKER, a platform that connects individual retail investors with publicly traded companies to offer perks and rewards for stock ownership. The discussion delved into verified stock perks and shareholder loyalty with Lambert highlighting the importance of connecting retail investors and public companies.
Lambert spoke about the two-sided business model of TiiCKER, where public companies desire engagement with retail investors and would like to see them become loyal consumers. TiiCKER enables individuals to discover publicly traded brands and find rewards for stock ownership in those public companies. He emphasized the significance of creating a connection and a handshake between public companies and retail investors, allowing shareholders to verify their ownership and partake in perks and rewards.
Tune in to hear more about shareholder perks, AI discovery, TiiCKER's challenges and successes, and the impact of loyalty programs on proxy voting:
Books mentioned on the podcast:
Beyond High Performance: What Great Coaches Know About How the Best Get by Jason Jaggard
Leadership and Self-Deception: Getting Out of the Box by Arbinger Institute
