When retail investors discover TiiCKER, some have questions about how stock perks work. So the editorial team periodically digs into our mailbag to answer some common questions about TiiCKER. We want you to get the most out of the platform that rewards shareholders for simply owning stock in their favorite companies.
Question: “I am a retail shareholder and I have redeemed a few perks on the TiiCKER site after discovering the platform on a financial blog I follow. When I registered an account with TiiCKER and connected my brokerage, the site informed me that I qualified for perks from both Real Good Foods (Tii:RGF) and Lionsgate (Tii:LGF.A).
“A few weeks ago, I took advantage of the Real Good Foods Perk of the Week. For owning 100 shares, I was able to grab a $50 digital gift card for realgoodfoods.com and a $25 Visa gift card. A week later, for holding a single share of Lionsgate, I was able to get a $1 off movie coupon (it was a Perk of the Week as well). So here’s my question: As I browsed the TiiCKER site, I found that my holdings qualify me for more rewards from both Real Good Foods and Lionsgate. Am I able to collect different perks from the same company?” – Anthony V., Phoenix.
Answer: First off Anthony, we would like to thank you for connecting with TiiCKER. We are so pleased that you were able to connect your brokerage and find some perks that match the holdings in your portfolio. Remember to check back regularly at TiiCKER as we are always adding new stock perks from our brand partners.
You gave us a simple question and I’m going to respond with a fairly complicated answer. Can you qualify for multiple perks from the same company? That depends entirely on the company and the perks you are trying to redeem. What you’ll find on TiiCKER are brands that try to reward individual investors at different levels depending on the number of shares they hold and the length of time they hold them.
Generally speaking, the more shares you own and the longer you hold them qualifies you for greater rewards.
Part of the answer depends on what our brand partner is trying to accomplish through its shareholder rewards program. Our friends at Aterian (Tii:ATER), a leading technology-enabled consumer products platform that builds, acquires, and partners with best-in-class e-commerce brands, simply asks that to claim a perk, a retail shareholder hold a single share of the company with no holding period to qualify for 50% off a Vremi air purifier, a Vremi yellow cookware set or a Vremi electric blanket. In this case, you can’t have it all, but you have several options to choose from. Aterian uses its TiiCKER perk program to introduce new customers and retail investors to its full range of products.
Lionsgate (Tii:LGF.A) is a world-class motion picture and television studio aligned with STARZ to bring entertainment to consumers around the world, a company you mentioned in your initial question. Again, with Lionsgate, you have choices when it comes to the perks you can redeem. For holding one share of Lionsgate for two weeks, you can pick from 50% off STARZ, 20% off merchandise at the Lionsgate online shop or $1 off your next movie. But if you own 10 shares for two weeks, you qualify for all three. Lionsgate also has limited edition commemorative certificates with your favorite films like Reservoir Dogs, Dirty Dancing and Twilight featured for individual investors holding 100 shares in the company for four weeks.
Other companies like Norwegian Cruise Line (Tii:NCLH) offer a tiered perk beginning with a $50 in onboard credit on sailings of six days or less for holding 100 shares for three weeks. The longer you are on board, the more credit you receive for those 100 shares. For example, if you sailed with the company on a cruise of 15 days or more, you could qualify for a $250 onboard credit.
So I hope I didn’t add to your confusion, Anthony. The bottom line is this: Every perk is planned by the company offering it with help and guidance from TiiCKER and each is different when it comes to frequency and qualification. I invite you to further explore the site. Our goal is to convert shareholders into fans of the companies they invest in, so see if there might be some other stocks that interest you on TiiCKER. Keep claiming those shareholder rewards!